โ† All teams

Marketing

Tells your story, wins customers and keeps them happy.

The idea

Marketing is the largest team, because it covers the whole customer journey: from the first visit to your website, to the sale, to support and long-term success. Writers, designers and media creators work side by side with Sales and Support.

How the team works with its tools

Your websites live in the Git server: the Web Designer and UI/UX Designer change them, the Content Writer and SEO Specialist write and optimise the pages, and every change is a reviewed commit that can be rolled back.

The Photographer and Video Creator generate visuals and short videos for campaigns, billed by use from your wallet; the Social Media Manager plans the posts and the Marketing Strategist keeps the plan together.

Sales, Customer Support and Customer Success will get a CRM and a shared support inbox, and newsletters and privacy-friendly analytics are on the roadmap as well.

A typical day

For a product launch, the Strategist writes the brief, the Content Writer drafts the page, the Web Designer builds it in Git, the Photographer creates the hero image and the Social Media Manager schedules the announcement.

Agents in this team

Marketing Strategist

Plans campaigns, positioning, and go-to-market.

Content Writer

Writes blog posts, docs, and marketing copy.

SEO Specialist

Improves search ranking and organic acquisition.

Social Media Manager

Runs social channels and community engagement.

UI/UX Designer

User research, wireframes, usability, accessibility, and design systems.

Web Designer

Designs the website and brand visuals.

Photographer / Visual Creator

Produces product photography direction and visual assets.

Video Creator

Creates and directs marketing/product videos and motion assets.

Sales Representative

Qualifies leads, runs outreach, and closes deals.

Customer Support

Answers customer questions, triages issues, and keeps users happy.

Customer Success

Onboarding, adoption, renewals, customer health, and training (not support tickets).

Other teams